john sortino

Meet John Sortino, he will be working with each of you on your path to become successful entrepreneurs.

John Sortino is the founder and former CEO of The Vermont Teddy Bear Company (VTBC).  Within 15 years, John turned a peddler’s cart business – making teddy bears – into a $100 million stock public offering. During John’s tenure, VTBC was named “one of America’s fastest growing companies” three years in a row by Inc. Magazine, “Best Customer Service in New England” by NECSR, and the “Best Company in America” by Dunn and Bradstreet, Coopers and Lybrand (now PricewaterhouseCoopers) and The National Foundation of Independent Business People. Also under his pioneering leadership, VTBC received the Yankee Award for “Best Public Relations.”   John was also named to the top 100 marking people in Advertising Age.  John believes wants to make you all become successful entrepreneurs.

John’s book, “The Completes Idiot’s Guide to Becoming a Successful Entrepreneur” has sold over 55,000 copies. He is also the founder of The Chicago Bicycle Company and is frequently invited to share his expertise with a variety of audiences such as college and high school students. He has also developed a course in Guerilla Marketing, which he taught at the Learning Annex in New York City.   John spent two semesters at a community college teaching marketing.  He served as a marketing consultant to many businesses.  He is a proud father of 3, and spent 16 years as a little league baseball coach.