BUSINESS PLANS ARE WRITTEN FOR 3 MAIN REASONS:
1.) To get a bank loan or financing loan.
A bank is only interested in seeing you are making enough money to pay off the loan and what assets they can attach to the business loan for their security.
2.) To get an investor to invest.
Investors are especially interested in making money off you. They want a return on their money of 3 to 5 times in 3 to 5 years, sometimes even sooner. Investors also want a piece of your business.
3.) For you.
Your business plan needs to have a lot of flexibility, rather it needs to lead you to your dreams…